The Diversity Style Guide is a project of the Center for Integration and Improvement of Journalism, based at the Journalism Department at San Francisco State University. The center’s mission is to make journalism more inclusive from the classroom to the newsroom. An earlier version of The Diversity Style Guide was produced in the 1990s by CIIJ’s News Watch Program with help from many journalism organizations.
In recent years there’s been much talk about “political correctness.” This is not a guide to being politically correct. Rather, it offers guidance, context and nuance for media professionals struggling to write about people who are different from themselves and communities different from their own. No one person can determine the correct usage of a word; this guide takes wisdom and advice from leaders in the field who have researched and considered the cultural, political and linguistic meanings of words. Most of the terms are taken directly from style guides prepared by other organizations. In those cases the terms link back to the original guides.