1: What it’s like to run the Twitter handle “@message”
It’s an increasingly important part of any publication on the web, and it’s always changing and moving. Doing it successfully takes more than being good at Twitter, being good at talking to people, coming up with headlines or snappy descriptions, paying attention to traffic and timing, being willing to experiment and learn from it. It’s also depressingly easy to screw up and send the wrong tweet from the wrong account, which I managed to do more than once. Social media is a full-time job, and anyone who does it well has my admiration and respect.
2: Movie lists
Analysing the sentiment and volume of Rotten Tomatoes and IMDb ratings to find lists of the best recent, best unknown, most underestimated, and most overrated movies. Lots to dig through.
3: Rain is sizzling bacon, cars are lions roaring: the art of sound in movies
Skip Lievsay is one of the most talented men in Hollywood. He has created audioscapes for Martin Scorsese and is the only sound man the Coen brothers go to. But the key to this work is more than clever effects: it is understanding the human mind.
4: A blankness full of meaning
The app, OMBY, is a game that you win by unscrambling Moby-Dick, a few words at a time. The complete text of the book has been broken into 10,395 consecutive morsels of about twenty words each, but with each morsel missing a few words, and the missing words’ letters mixed up like Scrabble tiles. Rearrange the alphabetic chaos of those tiles to form the missing words, and swipe forward to the next puzzle. Now do that 10,394 more times, in order, all the way through the book […] What I love about this is the occasion it provides to engage Moby-Dick on the level of the word, which might be Moby-Dick’s weirdest and most delicious level.
5: How pantone is still turning color into money
Some 210 new colors came into the world last week. Ballet Slipper, Spice Route, Jurassic Gold, and Sea Turtle, among others. These shades always existed in nature, but now they are official—dramatic names and all. One can buy them from Pantone, a small company in Carlstadt, N.J., that literally snatches its products out of the air.
6: The secret history of “Y’all”: The murky origins of a legendary Southern slang word
Many discussions of the word connect it to the history of second-person pronouns in English. Old English had singular and plural forms of “you,” and these eventually morphed into the formal “you” and informal “thou” pronouns you find in Shakespeare and the King James Bible. But “y’all” isn’t a descendant of these, and there’s still debate about its origins.
7: Bar chart baselines start at zero
There are visualization rules and there are visualization suggestions. Most are suggestions. The ones that are rules exist because of how our brains process visual information. There’s just no getting around it.
I already covered the small handful of rules that pertain mostly to traditional statistical graphics. The first one—to always start your bar charts with a zero baseline—unexpectedly drew some disagreement, and I am unexpectedly compelled to go into more depth.
It’s true that every rule has its exception. It’s just that with this particular rule, I haven’t seen a worthwhile reason to bend it yet.